Fitur Green 2013

PlayArquitectura begins its journey in the hotel construction and energy efficiency sector by participating in the 4th edition of FITUR GREEN.

The Hotel Technology Institute (ITH) and Fitur, in collaboration with the UNWTO and HABITAT FUTURA, are launching the 4th edition of FITUR GREEN, following the success of previous editions and which includes, once again this year, a series of conferences on hotel energy management and an exhibition area for suppliers of these technologies.

The global crisis, combined with the oversupply of the tourism sector in a mature market such as Spain, has forced companies to bet on innovation and the technology as a fundamental tool for differentiation from its competitors. 

It is necessary to encourage the Spanish hotel sector to apply measures aimed at Optimize energy and water management in its facilities, implementing energy efficiency criteria more environmentally friendly. 
The aim of FITURGREEN is to make companies aware of the need to provide added value to their customers, to differentiate themselves from the competition, assuming sustainability and energy efficiency with a business vision.